Amazing news has broken for fans of Days of Our Lives: the venerable soap, which premiered on NBC on November 8, 1965, has been renewed by its streaming home, Peacock, for its 61st season. News of the renewal was released on the eve of “Day of Days,” the annual fan event celebrating all things Salem, which is set to take place at the Peacock Theater in Los Angeles on Saturday, November 2. At the star-studded event, the show’s 60th season will be celebrated.
Let The Celebration Begin!
DAYS made the full-time move from NBC to Peacock in September 2022. Peacock had already been airing the show’s spinoff series, Beyond Salem. In announcing its move from traditional broadcast television to streaming, Mark Lazarue, the Chairman of NBCUniversal Television and Streaming, said in a statement, “This programming shift benefits both Peacock and NBC and is reflective of our broader strategy to utilize our portfolio to maximize reach and strengthen engagement with viewers. With a large percentage of the ‘Days of Our Lives’ audience already watching digitally, this move enables us to build the show’s loyal fanbase on streaming while simultaneously bolstering the network daytime offering with an urgent, live programming opportunity for partners and consumers.”
Created by daytime pioneers Ted and Betty Corday, and Irna Phillips, DAYS is now produced by Corday Productions Inc. in association with Sony Pictures Television. Since it began streaming exclusively on Peacock, the show has consistently been a top 10 title among subscribers, and the show is gearing up for a major landmark on December 2, when it reaches its 15,000th episode.
Since its inception, DAYS has garnered a whopping 392 Daytime Emmy nominations and 62 wins, in addition to multiple Soap Opera Digest Awards, People’s Choice Awards, GLAAD Media Awards and Prism Awards.
Fans of the show have much to look forward to in DAYS’s near future, as it has recently announced the upcoming comebacks of a wide swath of past stars, a list that includes Alison Sweeney (Sami Brady), Leann Hunley (Anna), Thaao Penghlis (Tony), Charles Shaughnessy (Shane Donovan), Stephen Schnetzer (Steve Olson), Christie Clark (Carrie Brady Reed) and Victoria Konefal (Ciara Brady Weston).
